Problem: With the rising costs of recruiting, particularly travel and print/mailing, the office of admissions sought a better way show off their gem tucked away in Abilene, Texas. They also wanted to do it in a way that their potential students and families responded to. As with most small, private schools, they faced the challenge of recruiting the best and the brightest without losing them to the major universities.

Solution: Eternal Interactive integrated the university’s current viewbook, campus map and campus tour into an incredible multimedia experience. The HSU CampusDisc is a CD-ROM packed with information, pictures, video testimonials from students, alumni and faculty. The CampusDisc is really a digital viewbook that features a campus tour which is actually given by two of the students who given them in person. Pictures of people and buildings, 360 degree panoramic views, and video give a sensory experience matched only by being on campus. In essence, the HSU CampusDisc is a powerful way to get the campus experience to the prospect and move them to respond.